LCL bikeHere they come.

crowd

The crowds started gathering at 8 a.m. The cyclists wouldn’t arrive until two minutes before 2 p.m.

Gendarmes

After lots of equipment trucks and such, the excitement mounted. The gendarmes! They got lots of applause. Followed by the sponsor parade.

LCL bear
A bank.
juice box
Juice. Bio means organic.
juice box orange
More juice
haribo
Candy.
mickey
Disney.
skoda
Skoda (cars. Part of Volkswagen).
banette
Bread (actually a supplier of wheat and other stuff to bakeries)
bearn
Tourism for Béarn, home of béarnaise sauce. It’s in the Pyrénées–see the mountains, right?
bic pen
Bic pens (lighter behind). French company. To the point that “bic” is slang for pen.
bostik
Most logical mascot: a gecko for Bostik glue.
carrefour fish
Fresh fish from the supermarket (Carrefour is #2 worldwide after Wal-Mart).
cochonou trio
Cochonou sausages! Love those old Citroëns.
cornetto
Cornetto ice cream.
Enedis
Electric company. Brilliant, isn’t it? High-tension wires.
gaulois
Those are drumsticks. Riding on a giant chicken.
haribo 2
More candy.
Ibis
Budget hotel chain. They threw out inflatable pillows.
kleber
Tires. Clébard (sounds a bit like Kleber) is slang for dog.
krys
Opticians.
la peche
National fishing association.

How about riding in a giant madeleine?

 

semences
Seeds

McCain makes potato chips and frozen french fries.

senseo
Coffee
teisseire
Syrup for drinks.
vittel bike
They handed out bottles of water.
vittel spray
Yes, she’s dousing the crowd.

Our swag is on the right. The left is what the guy next to me picked up. Newspapers, shopping bags, coasters, magnets, pens, madeleines….

The main event coming soon.

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21 thoughts on “Tour de France prequel

  1. Oh hilarious! I’ve been dedicatedly catching up with the Tour (finally finished watching it this morning but we don’t get to see the caravan). Tim Moore describes this part of the TDF in his very funny book ‘French Revolutions’ but great to see pictures, just how he describes it!

    Liked by 1 person

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