There’s a divide between France and the U.S., and it has to do with how people take care of their clothes.
Let’s start with washing. Front-load washers have gained popularity in the U.S., but they have long been typical in Europe. They are easier on your clothes than top-load agitators, which really tear them up. However, washing times are longer. Mine has a 15-minute freshen-up cycle, but the shortest real wash cycle takes over an hour and the longest is three hours. That’s in part because the machines heat the water themselves, rather than take it from a hot-water heater.
The models sold here are getting bigger, but they are still a lot smaller than in the U.S. Our old washer held a maximum of four kilos–just under nine pounds. Our new one has a maximum capacity of twice that. According to Consumer Reports, capacities in the U.S. are as high as 28 pounds. (French vocabulary lesson: a laundry room is une buanderie, a laundromat is une laverie and the old-fashioned outdoor laundries are lavoirs. Dry cleaning is nettoyage à sec, and the place that does it is un pressing or une teinturerie.)
Another difference is drying. Plenty of people don’t even have electric dryers. I put towels in the dryer to keep them soft and fluffy but try to hang everything else outside–again, it’s better for your clothes, better for the environment and it’s free. Sheets definitely go outside. It makes them smell so good!
Related to that: walking around in the mornings, you see windows open, even in the dead of winter, and duvets hanging over the window sills to air out for at least 15 minutes. Bedrooms tend to be minimally heated (and back in the day weren’t heated at all), and we don’t have bitter temperatures, so it isn’t very wasteful.

One reason my friends cite for avoiding dryers, besides making clothes last longer, is the cost of electricity. Looking at my bill, we pay between 6.38 centimes and 10.43 centimes (about 7 cents to 11 cents) per kWh before tax (which is 20%). The tariff varies by time of day, with heures creuses, or off-peak, discounted. I set the timers on the washing machine and dishwasher to run during off peak. Surprisingly, residential rates in the U.S. are higher–an average of 12.90 cents per kWh.
One reason many Americans I know do use dryers: to avoid ironing. Some don’t even own an iron or ironing board. When we briefly lived in the U.S., the Carnivore was delighted to discover a setting on our apartment’s dryer called “fluff,” which he adorably pronounced “floof” the first time. He was so excited about how things came out with only minor wrinkles.
By contrast, Europeans tend to be not just wrinkle-free but to have knife-edge creases. Even jeans get ironed. The Carnivore is very talented with a steam iron (see the ads below). Personally, I hate to iron but have been doing a lot of it lately, pressing the sheets for our rental apartments. We want them to be impeccable.
While I iron my own clothes, I don’t do my kid’s. Some of the local mothers would iron their children’s clothes even for toddlers–who wear things for about two minutes before getting dirty. An extremely scientific survey of my gym class showed most spend two to three hours a week ironing.
Ironing isn’t limited to France. I remember being impressed by the teen boys in Rome, perched on their Vespas, wearing immaculate white shirts with crisply creased sleeves. Nothing slovenly about them.
When I lived in Brussels, my apartment faced a lovely row of hidden gardens, “Rear Window” style. In a window across the way, a woman (housekeeper, I think), would iron for hours, including the tiniest flouncy baby dresses. And sheets and sheets and sheets.
Another time, I was at the big department store El Corte Inglès in Barcelona. The household appliance department was animated by many demonstrations. There was a woman carving candles. All kinds of shoppers, including families, watched her work. Some of the candles sported the typical curls, while others represented couples in a sexual act. This was something I never saw in the U.S.
And there was a guy ironing. This was no simple steam iron but what the French call a centre de repassage–an ironing center. A big water tank was fixed to the base of the ironing board “so you can iron all day!” my friend marveled. A dozen people–men and women–watched the demo intently.

Do you hang laundry outside? Do you iron? Do you pamper your clothing?