Winter Style

Here’s a little look at some stylish people I’ve noticed lately. It’s more of a challenge in winter, when being warm and waterproof are an integral part of looking good. As always, my eye goes to colors, shape and flair, regardless of the particularities of the body wearing the clothes. Lots of coats, because it’s winter and we’re mostly sitting at outdoor cafés or shopping at outdoor markets and Christmas markets.

For example, this woman wasn’t young, but I thought she looked great. Her coat swung dramatically in the breeze. She had a cool scarf, which I didn’t get in the shot. With her bad-ass boots, she walked like she was on her way to chair a meeting of the Board to Run the World.

Quite another bad-ass. Partly shaved head, and the longer bit is dyed a pastel rainbow. Tartan shawl flapping long out of the coat. Jeans tucked into boots. Not my look, but she gets points for having A Look, call it My Little Punk Pony. Life would be boring if everybody wore classic, dark suits.

More classic, more typically French. The big paisley shawl adds a lot to an otherwise undaring look. How easy is that? Toss a shawl around your shoulders, and voilà! Instant flair. It’s attainable.

This one is interesting. Classic haircut and business suit meet patterned tights and combat boots. I haven’t found any combat boots that fit my wide feet, but they LOOK comfortable. They certainly change the attitude on an outfit. I bet her co-workers answer “how high?” when she says “jump.” Good for her.

More boots. Zebra print with leather jacket to move beyond your usual black-and-white outfit.

I think this is the same woman–red coat, hat. Both times she has red footwear–boots at the top and escarpins (pumps) at the bottom. And why not–with a pretty red coat, why not continue with a red accessory–but just one, not too many. She could have gone too far with a red hat, red bag, etc.

Speaking of colorful coats, I was at a café when a woman left wearing a canary-yellow single-breasted reefer coat. Around her neck, she had a multicolored silk scarf that had a hint of yellow in the design. White jeans with a frayed hem, and camel boots. I told her she looked great. I saw her again a few days later–hard to forget the yellow coat–and she was wearing it with black trousers and trainers. Looked great. Sorry I didn’t get her photo.

A few photos of what the younger ones are wearing. Monochrome is popular. Big shoulders are back! Also the kids seem to be dressing up–fewer ripped jeans, or, if they wear them, it’s with something “fancy.” High/low combos.

Buffalo check coats are everywhere, not just in these colors but also lots of black and white and even other colors. Notice: a French woman wearing a beret. They really do! She’s pretty monochrome, too–cream beret, cross-body bag and shoes, and the coat is in neutral tones.

I thought these two were cute, too. The flowing skirt with trainers, and the fuchsia sweater. The classic camel coat with trainers. There seems to be a shift toward wool coats and away from duvet or puffer jackets. You still see them–sometimes I count a dozen within a block–and they are undeniably practical, not weighing a ton yet being warm. But they fall down in the looks department.

As for me, my two main coats are each decades (yes, plural) old. And they still look good. In fact, I got compliments just last week on my 25-year-old long, gray Russian-style coat with frog closures and black “fur” trim at the cuffs and the stand-up collar. It could be vintage, except I’ve had it since it was new. One of the best cost-per-wear purchases I’ve ever made.

How do you style up your coat game? What trends are you seeing?

Merry Christmas! Happy Holidays!

Steps to Sophistication

I started this post a while ago, after I saw “Emily in Paris,” the social-media-drenched, Gen-Z version of “Sex in the City,” transported across the Atlantic. It’s a confection as substantial as a Ladurée macaron and equally delicious. The City of Light even outshines the series’ gorgeous star, Lilly Collins.

Read more

Looking Good in Bad Weather

IMG_4694Good riddance, Gloria. Spain and southern France were pummeled earlier this week by Tempête Gloria, which flooded a bunch of places, including Carcassonne, where the Aude river ran into the streets despite having a large floodplain where vineyards, vegetable farms and parks are adapted for soaking up surplus water.

We didn’t get out much, because il tombait des cordes (literally, it was raining ropes–imagine rain falling so hard it seems like ropes–but more akin to raining cats and dogs). Now the sun is out again and it’s in the mid-50s F. As you can see from the photos, even bad weather here is pretty mild, except when we get three months of rain in two days, and even then it wasn’t cold.

I’m seeing lots of young women wearing black tights or semi-opaque nylons with white athletic shoes and skirts, like in the top photo. Sometimes the skirts are short, sometimes long like the one above. I don’t follow sneaker trends but hers seem unusually spiky. Also, the guy next to her has some very colorful Nikes.IMG_4575Winter white is another trend. The young woman’s white skirt, this woman’s white pants. Do you wear a sweater as a scarf? It gives her a nice color accent, and, hey, if it turns out to be colder than she thought she can put on the sweater for an extra layer. Practical!IMG_4771A white coat. Her boots were interesting but my toes hurt just looking at those heels. IMG_4213Another white coat, with white boots. And a scarf. Always a scarf. IMG_4577Even on men. Hanging insouciantly.IMG_4768You also can coordinate your white coat with your white dog. However big it looks, in reality it was bigger. HUGE.IMG_4364Red is even more popular as a coat color. Note that the top of her bag is red. This coat had a lovely swing to it as she walked, thanks to the pleats in the back.IMG_4254All-in for red.IMG_4255She looked so good–straight posture, good haircut, shiny shoes, cleverly tied scarf, that red coat. IMG_4256Also red accents, on the right, or all blue, on the left. The audacity of a red artificial flower in her hair–I love it. I want to sit and have coffee with her and hear all about her life, because I bet it’s interesting. Not easy to see, but she’s wearing a long red pencil skirt with flat red boots.IMG_4766A monochrome look also is popular. This woman paired gray glen plaid pants with gray high-tops and a gray coat.IMG_4776A different neutral–camel. Her bag was in the same Burberry-esque tartan as her scarf. For all I know, they’re both real Burberry; I didn’t ask to check the lablels. Boots and coat both camel. It all went with her hair, something I noticed with lots of women, especially redheads. French women pay attention to which colors work for them and they make the most of it.IMG_4777She was just one of the redheads I noticed wearing coppery colors. There were several others whose photos didn’t turn out. Once you notice one, you see so many! What impresses me is that this shade is hard to match, and it isn’t always on trend, so you can’t just walk into a store and expect to find what you want in that shade. They must collect and curate constantly, making sure what they choose will last several seasons.IMG_4695This is quite a different shade of red, and it matches her coat exactly. She gets points for confidence.IMG_4770Another example of flamboyance, with an oversize hat and a furry coat. You don’t wear that to blend in. She also looked like she would be interesting.

How do you cope with winter? Do you hunker down in black and wait for it to be over, or do you have a fantastic, fun coat that makes you happy every time you put it on? I’ll cop to being boring in black–black sweater dress with black leggings, black boots, black bag, and either a brown or dark gray coat, depending on the weather. I have fewer and fewer clothes as time goes on, and wearing forgettable clothes makes them seem less monotonous. Are you also a minimalist or, like some of the examples here, more flamboyant?

Knock, Knock

P1080866So retro, so unconnected. A piece of metal to spare one’s knuckles when summoning residents from within. They sometimes are as simple as a ring or bar of metal, but often, in usual French fashion, door knockers are elaborately decorated, sometimes as fantastical figures. They are made to last multiple generations. I love them.

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A simple ring that’s not so simple, with an elegant twist.

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And the simple bar version, but with a nicely scrolled attachment. Never miss an opportunity to add a little something!

Door knockers were the subject of conversation recently, and I decided it was time to post my collection, which is getting out of hand. The conversation was with a reader, who was visiting the region with her husband. These IRL (in real life) meetings are a surprising but gratifying aspect of writing this blog. The conversation turned on which model to choose, how to carry home something so heavy, and oohs and ahhs over various examples we spotted on doors as we wandered about Minerve.

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Not a knocker but an old-fashioned doorbell. You pull the ring, attached to a (non-electrical) wire that yanks a bell inside. The kind of bell that clangs. Do you really want a doorbell connected to your phone instead of one of these?

Take the angel at the top. What work went into it! The chubby face, the interesting sleeves, the patterned torso.IMG_2644And how about this beauty? I think I stared at it for 20 minutes. There are three faces, not counting the creature itself. Is this from a story, a fairy tale? Who created it? Who lived there and decided “THIS is what I need on my door!” Was it a commissioned piece? Was it one of several choices presented to the homeowner? Where do I get one of these?IMG_0457Lions are a classic. None of the lions I’ve encountered (remember I lived in Africa!) would be inclined to hold a ring in its mouth. Did you know there were lions in Europe? As late as the 4th century AD, in part of Greece. I wonder how the makers of these knockers came to visualize lions.

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Closeup. He’s a bit distressed, no?

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The whole door is wonderful. That peephole! You’d have to bend over to see through.

Then we have a combination lion and ouroboros, the Egyptian symbol found on King Tut’s tomb and later associated with alchemists and gnostics, though other mythologies also included the self-eating serpent.

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Another distressed lion.

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Amid no lack of embellishment. More is more.

Fish are another theme for knockers. They look great. I’m not one to go knocking on strangers’ doors, so I am not sure how they feel in the hand. I’m a bit put off by those faces. Do you agree?IMG_1135fish knockerIMG_1134The swan is a bit more elegant, don’t you think?P1070408Or this gentleman, with his pageboy coiffure and Bolton-esque moustache, gazing to the heavens in…what? exasperation? Disgust that somebody did a bad patch on the door above his head? Or, worse, that somebody scratched the door?IMG_2034The one my friend desires is the classic woman’s hand holding a small ball. The hand is supposed to signify welcome, and the ring symbolizes the theory that a vein runs from that finger to the heart, signifying love. What I love is that the cuff is elaborately detailed and that the fingers are delicately perched on the ball. Note that the base also is decorated behind the hand. Never miss an opportunity to add a design.

After all, more is more!IMG_2328IMG_2676P1090129P1060485Tell me which is your favorite. For great detail about the history of knockers, or heurtoirs, check out this post (in French but you’ll still get a lot out of the photos) on Paris Myope.

French Style Fails

IMG_3020Not everything is exquisite good taste over here in the land of butter and croissants. We have soul-less subdivisions with idiotic names and no trees. We have strip malls and mall-malls (though definitely inferior….watching “Stranger Things” made me nostalgic for the mall as social center; though our centre-villes are better than most downtowns). Instead of velvet Elvises, there are velvet Johnny Hallydays.

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That’s a turret on that house, which was probably built in the last decade or two. No comment about the metal work on the gate.

Worst of all, we have McMansions. There is a wonderful blog, McMansion Hell, which dissects all that is wrong about the genre.

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Prison or home?

Tear-downs are a new phenomenon. Many a gorgeous château is the result of hundreds of years of additions and renovations. The mixed styles create an endearing eccentricity about these rambling stone heaps with willy-nilly towers. It is quite a different thing to start with a blank slate and do a wide-ranging pastiche all at once. It’s the architectural equivalent of canned laughter, silicone boobs, Viagra. Fake, fake fake.

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How many finials are too many?

I also have to say that I have seen more than my share of hideous interior décor. These people clearly are not reading the plentiful blogs about French style. In fact, they have rejected French style for something amorphously modern, but not TOO modern, for goodness sake. Instead, it’s a bastard of modern (aka 1970s/1980s) with the contemporaneous interpretation of traditional. The result is furniture that is both ugly and uncomfortable, a simultaneous assault to the eyes and to the spine.

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House on steroids. The definition of “butt-ugly.” Not from these parts but farther north, where, on a walk, all I could think of was, OMG everything here is H.I.D.E.O.U.S.

Take, for example, the home of a couple we know. Her: extremely short hair because it’s less work; had Groucho Marx eyebrows until her daughter’s wedding when they were plucked and she is thank goodness keeping up with that; explained, the first time we met almost 20 years ago, that they had “just” stripped the wallpaper (and neither new wallpaper nor paint was ever put up). She’s all about efficiency not aesthetics, function over form. Him: cocky; retired from a sinecure but likes to brag about his business acumen, which consists of inheriting money from his father-in-law; always on the lookout for a fight (of the fist variety, not the sharp words kind); brags about having finagled great deals, through under-the-table clever negotiations, but always pays way too much. Sound like anybody you can think of?

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House on…antidepressants?  Is there anything kind one can say? I fear there is not. And WTF is on the ventilation grate?

They bought a house for retirement that was twice as big as the house they had raised a family in. It’s in a subdivision outside of town, where one must take a car to get anything. Not a single shop. It’s near where a big forest fire ravaged the pines last month. Where houses don’t belong.

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Where no man has gone before.

This house, which was a “great” bargain, has some peculiarities. There’s a three-centimeter (2-inch) step just after you enter, swinging in a half-circle along with the front door. That’s because the builders miscalculated the interior floor. (First tip that this is a bad house!!!!) The steps to the second floor have risers that are about 30 centimeters (12 inches). I found it hard to climb them, and I’m pretty fit. Yet, even though I’m very short, I had to duck not to hit my head going up/down because the stairwell was too small.

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Nightmare.

But hey, the house is HUGE.

They also bought it furnished, so I can blame multiple people for bad taste–the couple for thinking it was just fine and the original owners for having committed such furniture felonies in the first place. In the living area (open plan kitchen/dining/living), there’s a sofa and matching love seat, both with legs so high none of us could sit back and also have our feet on the floor. In pleather.

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The strip in the middle is the wall of the “new” city, built in the 1300s. The buildings that cuddle up to it on either side were built much (and on the right much, much) later.

The dining table has a similar design, with those big-based chairs/seats that you can’t scoot in once you sit and that are also too high to touch the floor. Maybe the original owners were giants? The current owners aren’t–he’s moderate height and she is even shorter than I am.

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Case in point: there was a big opening here at one time. Somebody closed it up, probably for good reason. But there’s still a door, with a cool arch above, and a window with adorable hearts in the shutters.

This is just one example, because I sometimes think everybody here has bought furniture from the same place. You can get antiques practically for free, and yet people go to big-box stores in a “zoning commercial” (how do I even describe that….it’s a part of town that’s full of strip malls and big-box stores….pure hell) and they choose the absolutely ugliest options available. I love antiques but I also love modern–le Corbusier, lots of Ligne Roset. It isn’t to judge modern vs. antiques. I guess the stuff I see is a downscale version. But why? Ikea does a good job of modern for cheap. Heck, I am a total cheapskate. But that’s why I love antiques. Plus the quality. You can’t beat it–solid wood, hand craftsmanship, no off-gassing.

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Not built in a day. The gray-roofed towers are more modern by a long shot, but date to the 13th century; the red-roofed tower is Roman, far older.

Anyway, I would not photograph examples of bad taste in people’s homes even though they don’t read the blog. And this post is more about homes as buildings, rather than their interior design. Usually I show you places that are achingly beautiful, worthy of being on postcards or calendars. Yes, there is much to celebrate in French taste, but not everybody has gotten the memo.

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Sprouting like mushrooms. Or cancer.

I love it all the same.

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But I don’t love this house. Windows? Why no windows?

Surely you have McMansion horror stories to share. Unload them!

South of France Street Style

IMG_2556What do French women wear when the weather turns warm? Long and flowing, short and sporty, or just trim and no-nonsense seem to be the major trends I spotted recently. And they aren’t afraid of color, even though black and white maintain a strong presence.

The dress on the right above was striking, even without the over-the-top coiffure and the dressed-to-be-noticed friend in white and yellow. There were lots of long skirts that caught the breeze.

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Simple black and white, with sneakers. On the move.

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This dress was enormous and blew way out dramatically at one point.

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A rare example of heels. Somber palette but then that red bag.

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Her skirt and shoes were the same metallic millennial pink. Check out the colorful bag.

Tops and pants (usually one or the other) also were billowy.

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Cool, collected and chic. I just realized that pleats also seem to be a thing.

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Bell sleeves and wide-legged pants.

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The two silhouettes: trim or flowing.

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The one on the left is similar to the look above, with a loose top over straight pants. The one on the right is a jumpsuit, another big trend.

Black and white are popular.

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Just a storelength apart, dressed almost the same. Must be a trend.

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Even the young ones: a black dress with sneakers; white jeans with a black top, and an all-black ensemble. And the one on the left is going for khaki shades with black.

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A sharp couple. Monochrome is simple to pull off.

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This isn’t black but blue, yet similar to the others, with a dark top over white pants/skirt. I love how her tote bag is similar to her pants’ print.

Sneakers reign, including with dresses. My aching feet celebrate this.IMG_2662

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With long dresses or short ones.

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Her bag was a little square straw basket. Too cute. She stuffed her jean jacket into it.

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Long and short again.

IMG_2592IMG_2575IMG_2600Lots of colors, especially red, yellow and mustard.

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Teens leaving school. They hone their taste young.

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Yellow pants, and, on the right, a yellow bag.

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Even her shoes were mustard.

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Dressed to bike.

IMG_2557Florals seem to be popular, especially on pants (like the white and blue ones earlier).  Especially large prints on black.IMG_2579

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Interesting flounce at the bottom.

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As far as I know, she’s French but to me she doesn’t look like it–hair too unnaturally straight, dress too tight, heels too high.

The ones below have that je ne sais quoi easy chic I associate with French style. Absolutely nothing special, nothing to grab attention. Understated. But thought-out, neat, just so, without crossing the line into too much.IMG_2656

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Running errands? Shoes and pants in the same color. And always a scarf.

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Posture.

Anything here that you would wear (or are)? Are you seeing the same trends? It fascinates me that despite global chains like H&M and Zara, everybody does style a little differently.

South of France Street Style

IMG_1540Before the weather changes too much–it was downright hot yesterday–and these photos make everybody uncomfortable, I needed to give a nod to the stylish people I’ve encountered.

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Aren’t they adorable? Skirts, sneakers, black motos. Even as kids, French women have class.

IMG_1610At least some of them. It isn’t easy to take photos! I always have other stuff in my hands and have to search for my phone (at least now I have a phone that takes photos. New for me. Such a convenience!). And my targets are on the move, sometimes very speedy. Plus there are lots of other people getting in the way. I tip my hat to those who manage to take good street style shots.

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Matching couples crack me up.

As you can see in the first photo, low boots, not too bulky, with cropped or cuffed pants are popular. I also have seen a number of young women with cropped pants that are more flowy, wearing high socks that match their shoes (for example, wide black pants with red socks and red shoes). Not a look I would adopt, but if you’re a daring type…

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Maroon pants, maroon shoes.

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Green pants, green shoes on a guy.

Similarly, I see lots of people–men and women–matching their pants and shoes. These are just the two shots I got, but I have seen more red pants/red shoes combos than I can count. Even mustard pants with mustard Pumas. IMG_1683 2Olive green is everywhere, as I noted previously. This lovely lady was entirely dressed in sage. I have seen so many others; one who impressed me wore olive from head to toe, and her olive boots had a metallic sheen. I’ve seen other monochrome outfits as well, such as a woman in a silvery gray, with silver boots. This has always been a chic choice when done in black, but it’s in other colors, too. A French style tip that anybody can pull off anywhere–dress completely in one color. Matchy-matchy is back.IMG_2085This lady was dressed to travel. I blurred her face. Note her simple-yet-a-statement necklace and pretty earrings. Her red jacket was fitted and matched her suitcase. The jewelry and jacket make her look dressy despite jeans and (red) ballerinas. And she had an excellent haircut. She had a little makeup on–neither “made up” nor bare-faced. Just soignée–well-maintained.IMG_1544I’m not artsy or bohemian enough for this look, but kudos to her for mixing a leopard coat with an Indian bag. And her boots have embroidery. I bet she is interesting.IMG_1733Sorry about the awful photo, but it’s to show pants I see all over: self-tie, rolled cuffs, high/natural waist. With or without the cargo pockets, but in light, silky fabrics, not the usual twill.IMG_1546With the weather changing, I’ll be hunting for summer looks, and I’m still gathering men’s pics. Anything here that you would wear? Do you see the same trends where you are?

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Carcassonne’s market…my style hunting ground, where locals dress to shop.

 

Unmistakably French

P1020091I am still collecting French fashion photos, especially couples and men. So many chic people out and about! But today is crazy busy so I’m going to share my penchant for all the fancy carved details that let you know you’re in France.P1060854P1070102IMG_3076

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Because the railings are too beautiful not to show.

P1030324P1080847P1070070IMG_0016What are your favorite decorations? Faces? Lions? Really old dates? Coats of arms?

A Day in Montpellier

IMG_6946We recently made a nice day trip to Montpellier. We usually do our “big city” shopping in Toulouse, but we decided to mix it up. It’s an extra half-hour drive, but it feels completely different than Toulouse–Montpellier lies on the Mediterranean coast, and its stately avenues are lined with palm trees.

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Streets lined with palm trees and trams covered with flowers.

We didn’t get outside the city center; in fact, we didn’t even explore all of the city center. So much to see! Especially since I had to stop every few steps to gasp, and then photograph, the over-the-top architectural details.

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Note that there’s another pair on the left side of the arch.

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I would call that look one of disdain.

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The sky was really that blue. Giant women, lions, curlicue ironwork…excess is not enough here.

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To give you an idea of the size of that door.

The center of Montpellier is an interesting mix of tiny streets and big squares. The center has been off-limits to cars since 2004, when Montpellier created France’s largest pedestrian-only zone–24 kilometers without traffic.

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Definitely not made for cars.

IMG_6945Place de la Comédie, above and in the top photo, is enormous, full of people passing through or hanging out, yet not crowded.

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A jazz trio. They were good! (The yellow jackets in the background were encouraging people to quit smoking–this was taken before the protests.)

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An art installation for the 100th anniversary of the end of WWI.

Small streets open up to little squares, always filled with café tables, which were always bustling.

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Folks sitting outside for a coffee … in NOVEMBER.

I loved everything about this street–the turret made me stop, but then I saw it has a tiny arched window! And look at that “balcony” full of plants. And the double-extension window boxes on the left!P1100787On rue de la Loge, brass circles in the street mark the Camin Roumieu, one of the main routes to Compostella, linking Arles and Toulouse. P1100792P1100793So you have to look down, but you also have to look up!

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Those are some big earrings.

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One of the allegoric faces on the Opéra Comédie, which are supposed to represent Comedy, Tragedy, Song and Poetry. Which one is this?

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More is more.

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Lions plus faces in the ironwork.

There are other kinds of artwork as well.P1100783

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Can you even see the trompe d’oeil? It’s well done.

Montpellier is a lovely city. I can’t compare it with Carcassonne, which is like a big village. Montpellier is much more go-go, with people walking quickly, shops full of quirky stuff and restaurants touting the latest health crazes. In Carcassonne, one sees little old retirees wearing pajamas and slippers as they walk their dogs, not very early, either.P1100790Chic shops! Arches! No cars! A ROOM OVER THE STREET! I’d love to know what’s in there and who lives there.

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And under the arch, a cross marked 1623. Chapelle Saint-Foy is the oldest in Old Montpellier, but only because the older stuff came down in a siege in 1622. Stuff like this makes me fall in love with France all over again.

Have you been to Montpellier? Any tips to share?

 

Deuxième Studios Shoes

534352-5cbfb63482e5413fa1b00ac1bff0d204On Tuesday, you met Oliver Gee, of the Earful Tower podcast, who visited Carcassonne as part of the honeymoon tour of France with his bride, Lina Nordin Gee. The lovely Lina is interesting in her own right, as a shoe designer, company founder, and chic Parisienne.

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Lina in L’ancienne Tannerie. In gold shoes.

I ran into Oliver and Lina at the Saturday market in Carcassonne, where I was waiting to meet up with a friend and her husband–the same couple whose love story I described here. My friends were delighted to meet Oliver and Lina, and C kept leaning over to me to whisper about Lina: “She’s so beautiful!” “Seriously, she is very beautiful!”

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My friend is right: Lina is lovely.

And it’s true. From the bits of time I got to talk with Lina, I learned that her heart is as beautiful as her face. And she’s a businesswoman! Her brand is Deuxième Studios, and the shoes show that you don’t need heels to be chic.

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The Trocadero. Flats that look good with pants!

—How did you get into shoe design?

When I grew up, my mother started her own brand, designing and selling traditional clogs. I started helping out at weekends and after school. A few years later I graduated from Istituto Marangoni in London (and a year in Milan) with a BA in Fashion Design, I continued to work with my mother as well as taking on freelance work for other brands. I also started designing and making custom wedding dresses on request. In 2016, I decided to start my own brand, designing and selling my own line of shoes.534352-91d0f20f3a7d4dcd843b4d1e6b6e6e2f—How did you end up in Paris?

I have moved around quite a bit since I turned 18. As soon as I finished high school, I moved to London to study fashion design, from there I moved on to Milan and Abu Dhabi, only to move back to Stockholm (where I grew up) a few years later. I spent about a year back in my home town, but it wasn’t long until I got restless, so I sent off an application to study a semester of french at the Sorbonne in Paris. In December I got the letter from the university welcoming me to Paris, and I moved a couple of weeks later.

 

—How did you start your company?

It took about a year of preparations and planning before I launched my brand. In 2016 – my first year in Paris, I started thinking about starting my own shoe brand. At the time me and my now-husband Oliver–then boyfriend–were living in a tiny chambre de bonne (basically shoebox sized) apartment in the second arrondissement (deuxième arrondissement in French), in the very bullseye of Paris. I guess it must’ve made an impression on me because I settled on ”Deuxième Studios” as the name for my brand. I was still working with my mother’s brand, and therefore had all the connections with suppliers (shoes, leather, shoeboxes, etc.) I needed to start. So I went ahead to register my new name, I flew to Portugal to develop and order my first shoe samples, I ordered shoe boxes and made a website.Lady Lock pumps collection backAfter about a whole year I was ready to show my first collection to the Swedish press. It went well, and I got in contact with some of the biggest fashion influencers in Sweden. They showed and shared my shoes in their channels, and before I even opened my webshop, I had customers waiting to order.

trocadero gold nov1The first collection existed of basically one model (in an array of colours, hot pink to powdery beige) – a fluffy slipper. I have just finished the new samples for autumn/winter 2019, the number of models have increased over the four seasons I’ve been active, from the first fluffy slipper to a full collection of boots, ballerinas, pumps and sandals! 534352-2a49dc12157842fbabbbeb32460d3bf4—Tell us about your philosophy/ideals about the perfect shoe.

I started Deuxième with the idea of offering shoes that didn’t have to have a towering heel to look fun. Living in Paris and marching the cobbled streets every day, heels is not always the best option. I wanted to make shoes that can transform an outfit, something simple yet special. A shoe that can take you from day to night. Oh – and it had to be comfy! I basically wanted a shoevolution, haha. Sounds pretty ambitious, but I guess you need to dream big to dare to take the step of actually starting your own company. It helps if you’re a little crazy!534352-3e529433d76d4b68960999b495915797—How are your shoes made?

My shoes are made in the north of Portugal, around Porto and Guimaraes, to be precise. They are produced in a small family run factory run by the owner named Paulo. I source some of the materials myself, and some are sourced via the factory’s connections, but it’s ultimately me who will ok a material before it’s used. It’s so interesting to see a a shoe being assembled by all these pieces and processes, from initial sketch to a pair of beautifully made shoes wrapped in silk paper, ready to be shipped to their new owner. 

534352-78d98eed13974eb5aa386ab99525da38I am pretty vigilant when it comes to quality. It pays off to choose a more expensive leather/sole/lining in the long run. The shoes ages better and will by the same logic live longer. It’s extremely important to me to offer a sustainable option in the fashion world. 

 

I am currently working on extending the Deuxième family further, I’m in the process of making a few models of bags! About six months ago I contacted a hardware manufacturer in Milan, and I recently got the finished samples of the custom bag clasps I designed. 2019 will be an exciting year for me, new shoe models, very new bags, and I might just be in talks with a well-known department store in Sweden.

Check out Lina’s site, Deuxième Studios, and also her very chic Instagram @deuxiemestudios.